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How Tanner Winterhof and Farm4Profit Turned Trade Shows Into a Content Engine: 23 Podcast Interviews in Two Weeks

In early February 2026, Tanner Winterhof and the Farm4Profit team attended two major industry events, resulting in 23 podcast interviews. These events included the NCBA CattleCon in Nashville and the 60th National Farm Machinery Show in Louisville,…

ABy Aiden SinclairMar 21, 20261 min read

In early February 2026, Tanner Winterhof and the Farm4Profit team attended two major industry events, resulting in 23 podcast interviews. These events included the NCBA CattleCon in Nashville and the 60th National Farm Machinery Show in Louisville, Kentucky. Both events drew significant attendance, providing a rich source of content for the Farm4Profit podcast.

At CattleCon 2026, held from February 3–5, Winterhof and his team recorded 10 podcast interviews. The event, which set a new attendance record with over 9,400 participants, focused on market trends, technology, and policy in the cattle industry. Farm4Profit's presence was supported by booth partnerships with John Deere and Performance Livestock Analytics.

Louisville: National Farm Machinery Show

Following Nashville, the Farm4Profit team attended the National Farm Machinery Show in Louisville. The event, held at the Kentucky Exposition Center, featured 1.2 million square feet of exhibit space and attracted approximately 300,000 attendees. The team conducted 13 interviews with industry leaders and innovators, discussing machinery trends and farm economics.

In early February 2026, Tanner Winterhof and the Farm4Profit team attended two major industry events, resulting in 23 podcast interviews.
Aiden Sinclair · Thehackingpost

Farm4Profit's success at these events was due to a refined content strategy. Key elements included strategic booth partnerships, early preparation, and leveraging networking opportunities. These strategies allowed the team to maximize content production efficiently.

The Farm4Profit approach demonstrates a shift in agricultural media towards leveraging live events for content creation. These events facilitate real-world engagement, offering opportunities to capture high-quality conversations and insights directly from industry leaders.

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The interviews conducted at these events are being released as part of the Farm4Profit podcast, offering insights into various aspects of agriculture, including livestock technology and market outlooks for 2026. This content pipeline is expected to sustain the podcast for several weeks.

Based on reporting by TechBullion.

AI transparency. This article was produced with the assistance of artificial intelligence and published under human editorial oversight. AI systems can make mistakes. Read how we use AI (EU AI Act, Art. 50).
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